Event Info

SpringySession: Marketing Events with the Springy Toolbox
11:00am - 12:15pm (Eastern Time - US & Canada) change time zone
About:
Springys Talia and Lilly will take you behind the scenes to show you how Springshare advertises our events from idea inception through execution. They'll showcase tips and tools for marketing your library events effectively, plus strategies for using your existing Springshare tools in ways you might never have imagined.
This 75 minute webinar will cover:
- Strategies for creating an editorial calendar
- Breaking out a marketing campaign into actionable tasks
- Tips for promoting your event in LibCal with appealing graphics and language
- Planning out and coordinating communication blasts
- Using LibGuides for post-event follow-up
- Analyzing outcomes & effectiveness with LibInsight
- Time for Q&A
Meet the speakers:
Lilly Sundell-Thomas is a Marketing Specialist at Springshare! Lilly has many years of experience in public libraries and has held various roles, including YA Librarian, Programming and Outreach Librarian, and Assistant Director. When she's not at work, she enjoys baking, knitting, and hiking with her dog Pepper.
Talia Resendes is the head of the Marketing team here at Springshare. Prior to becoming a Springy, she worked as the Digital Initiatives Librarian at Johnson & Wales University for over 5 years. Talia enjoys knitting, upcycling furniture, and relaxing in her cabin in the Catskills.
What is a SpringySession?
Most of Springshare staff are librarians and collectively we have many decades of experience in marketing, outreach, programming, customer service, and more. And we'd like to share what we've learned over the years with you! SpringySessions will take place 4 times a year and will cover a variety of topics aimed at providing you with real-world strategies that you can implement in your organization. Stay tuned for future SpringySessions!
Registration & confirmation:
- Registration for this event closes two hours before start time.
- Registration closes at 9:00am US Eastern Time.
- When registering, please use your institution email address and not a Gmail or general email address.
- Using a general email address may delay your registration and ability to attend this webinar.
- One hour before the event, you will receive an email with instructions for signing into the event.
- If you wish to only receive the recording, please disregard this email.
- Can't attend the live event? Simply register to receive the recording!
- The recording will be sent a few days after the event.
*By registering for this event, you consent to be contacted by Springshare.
For help, please consult our help documentation and/or contact our support team.
Webinar Software
Webinar Software
For our sessions, we use Zoom. There is a webinar client required for entering the webinar. It will download automatically when joining the webinar or can be downloaded in advance (Zoom Client for Meetings). For additional help using Zoom, check out our Trouble Shooting Guide.
Upcoming Sessions
Time Zone: Eastern Time - US & Canada (change)
Adding Availability and Managing Appointments in LibCal
- Date:
- Tuesday, September 9, 2025
- Time:
- 11:00am - 11:45am
- User Type/Language:
- Beginner Users Regular Level Users
- Products Covered:
- LibCal
- Register!
Build a LibGuide: Collection Showcase
- Date:
- Wednesday, September 10, 2025
- Time:
- 2:00pm - 2:45pm
- User Type/Language:
- Beginner Users Intermediate Users
- Products Covered:
- LibGuides & LibGuides CMS
- Register!
LibGuides Basics: Building Your First LibGuide - Top Nav
- Date:
- Monday, September 15, 2025
- Time:
- 12:00pm - 1:00pm
- User Type/Language:
- Beginner Users
- Products Covered:
- LibGuides & LibGuides CMS
- Register!
What's New in LibCal 2025
- Date:
- Tuesday, September 16, 2025
- Time:
- 2:00pm - 3:00pm
- User Type/Language:
- Advanced Users Intermediate Users Public Library Interest
- Products Covered:
- LibCal LibCal > LibMaps New session!
- Register!
Build a LibGuide for New Faculty
- Date:
- Wednesday, September 17, 2025
- Time:
- 1:00pm - 2:00pm
- User Type/Language:
- Beginner Users Intermediate Users
- Products Covered:
- LibAnswers LibCal LibGuides & LibGuides CMS
- Register!
Training Tidbit: Getting to Know the Verify And SMS Dashboard in Patron Point
- Date:
- Thursday, September 18, 2025
- Time:
- 1:00pm - 1:20pm
- User Type/Language:
- Beginner Users Intermediate Users Public Library Interest
- Products Covered:
- New session! Patron Point
- Register!
Getting Started with the 24/7 Chat Co-Op as a Non-Contributing Member
- Date:
- Monday, September 22, 2025
- Time:
- 2:00pm - 2:50pm
- User Type/Language:
- Admin Account Level Users Public Library Interest
- Products Covered:
- LibAnswers > LibChat New session!
- Register!
Understanding your LibAnswers Data
- Date:
- Thursday, September 25, 2025
- Time:
- 2:00pm - 3:00pm
- User Type/Language:
- Admin Account Level Users Beginner Users Advanced Users Intermediate Users
- Products Covered:
- LibAnswers
- Register!
Build a Staff Intranet with your Springshare Tools
- Date:
- Tuesday, September 30, 2025
- Time:
- 1:00pm - 2:00pm
- User Type/Language:
- Admin Account Level Users Beginner Users Intermediate Users Regular Level Users
- Products Covered:
- LibAnswers LibCal LibGuides & LibGuides CMS Multi-Product
- Register!