Event Info

Increase Engagement with Patron Point

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Thursday, February 22, 2024
10:00am - 10:45am (Eastern Time - US & Canada) change time zone

About:

Stop Patrons From Ghosting You

Patron Point, the newest member of the Springshare Suite of tools, helps your public library onboard new patrons, keep current users engaged, and reinvigorate inactive patrons. A fully featured email marketing automation platform, Patron Point helps your library attract, engage, and retain patrons by sending highly personalized emails.

With Patron Point:

  • Connect to your ILS and segment patron groups in any number of ways to send personalized, timely messages.
  • Enable online library card registration and renewals with automated reminders.
  • Welcome new patrons with a series of welcome emails highlighting your full range of services.
  • Send attractive ILS notices with beautifully branded emails showcasing cross-promotional events, services, and more.
  • Turn your newsletter into user-targeted emails with dynamic content that delivers personalized versions based on their preferences and interests.
  • Send new title recommendations using subject-based criteria automatically to patrons.
  • Re-engage inactive users with automated emails encouraging them to come back.

This 45-minute webinar will cover:

  • Overview of Patron Point
  • Review of Proven Programs and use cases proven to increase patron engagement
  • Time for Q&A 
Registration has closed.

Registration & Confirmation:

  • Registration for this event closes two hours before start time.
    • Registration closes at 8:00am US Eastern Time.
  • When registering, please use your institution email address and not a Gmail or general email address.
    • Using a general email address may delay your registration and ability to attend this webinar.
  • One hour before the event, you will receive an email with instructions for signing into the event.
    • If you wish to only receive the recording, please disregard this email.
  • Can't attend the live event? Simply register to receive the recording!
    • The recording will be sent a few days after the event.
Note: This webinar is not an in-depth training session.