Event Info

Patron Point: Creating a Segment

Wednesday, March 20, 2024
12:00pm - 12:45pm (Eastern Time - US & Canada) change time zone

About:

Join us for a deep dive into Patron Point Segment Building. Segments are Patron Point’s version of dynamic mailing lists. Well-crafted Patron segments are the key to higher engagement. Learn how to maximize the use of prebuilt segments, build targeted marketing lists, and create custom fields to identify patron interest.

We'll cover:

  • Building Segments
  • Understanding Segment Emails
  • Using Segments & Custom Fields
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