Event Info

Patron Point: Email Previewing and Testing with Dynamic Content in Emails

Friday, April 26, 2024
12:30pm - 1:00pm (Eastern Time - US & Canada) change time zone


Crafting targeted emails for your patrons has never been simpler. Instead of creating entirely different emails to send to different mailing lists, with Patron Point you can create one email with dynamic content sections that will change based on known patron interests and details. Join us to learn how to create dynamic text, image, and button elements in your emails, and how to effectively test them using a curated segment.

We’ll Cover:

  • Setting up Dynamic Images
  • Setting up Dynamic Text Sections
  • Setting up Dynamic Buttons
  • Inserting Variables
  • Creating Test Segments
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