Event Info

Patron Point: Getting Started with Segments

Tuesday, November 25, 2025
2:00pm - 2:40pm (Eastern Time - US & Canada) change time zone

About:

Segments are targeted lists of patrons. They can be used to send that group a particular email, as well as used in campaigns. Segments update dynamically using filters, allowing patrons to flow in and out of the segment automatically based on patron data.

In this session, we'll talk about how to use segments to reach the right patron with the right message!

We'll cover: 

  • Creating a segment
  • Adding filters
  • Managing segments
  • Sending an email to a segment

Register below to attend LIVE. Not able to attend live, no problem. Just sign up below to get an email when the recording is available. All LIVE Session attendees will receive an email with information on how to access the recording and obtain a certificate of course completion.