Event Info

Increase Engagement with Patron Point

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Tuesday, January 28, 2025
10:30am - 11:30am (Eastern Time - US & Canada) change time zone

About:

Stop Patrons From Ghosting You

Patron Point helps your public library onboard new patrons, keep current users engaged, and reinvigorate inactive patrons. With Patron Point, a fully featured email marketing automation platform, your library is equipped to attract, engage, and retain patrons with highly personalized emails.

With Patron Point:

  • Connect to your ILS and segment patron groups in any number of ways to send personalized, timely messages.
  • Enable online library card registration and renewals with automated reminders.
  • Welcome new patrons with a series of welcome emails highlighting your full range of services.
  • Send attractive ILS notices with beautifully branded emails showcasing cross-promotional events, services, and more.
  • Turn your newsletter into user-targeted emails with dynamic content that delivers personalized versions based on their preferences and interests.
  • Send new title recommendations using subject-based criteria automatically to patrons.
  • Re-engage inactive users with automated emails encouraging them to come back.

This 1-hour webinar will cover:

  • Overview of Patron Point
  • Review of Proven Programs and use cases proven to increase patron engagement
  • Future plans for possible integration with other Springshare tools
  • Time for Q&A 
Registration has closed.

Registration & Confirmation:

  • Registration for this event closes two hours before start time.
    • Registration closes at 8:30am US Eastern Time.
  • When registering, please use your institution email address and not a Gmail or general email address.
    • Using a general email address may delay your registration and ability to attend this webinar.
  • One hour before the event, you will receive an email with instructions for signing into the event.
    • If you wish to only receive the recording, please disregard this email.
  • Can't attend the live event? Simply register to receive the recording!
    • The recording will be sent a few days after the event.
Note: This webinar is not an in-depth training session.